Critical communications users have very demanding needs, but offer new business opportunities for mobile network operators.
Most critical communications services are still running on dedicated narrowband networks – digital or analogue. However, the introduction of LTE/4G/5G technologies is driving broadband adoption also for critical communications.
Mobile Network Operators (MNOs) are key players in the critical communications evolution to broadband. MNOs already offer mobile subscriptions to enterprises and to the public sector – and now, with the new LTE/4G/5G capabilities, they can offer mission-critical broadband push-to-talk, multimedia messaging and push-to-video features as well.
In fact, MNOs are among the few actors who really can enable the broadband services that critical enterprises and the public sector need – and they can also provide the necessary end-to-end service.
The main difference between consumer and critical communications is that the latter needs to involve a group of people. These people are professionals who need to reach the team as soon as they press the “push-to-talk” key. They also need their communications to be available and secure at all times.
Critical communications users include police and other public safety professionals. For them and for the people they protect and serve, communications can be a question of life or death.
Certain businesses also need critical communications, such as public transportation, energy companies and airports. These business critical users aim to maintain a critical infrastructure and safeguard significant economic value.
Critical communications can be an attractive opportunity for MNOs. According to a 2020 report by SNS Telecom & IT, global investments in LTE and 5G network infrastructure for critical communications will surpass $3 Billion by the end of 2020 and grow at a CAGR of approximately 13% between 2020 and 2023.
There are three important trends that are changing the way professionals think about critical communications:
LTE/4G/5G are core technologies that help critical communications users move to the broadband era with solutions that provide the required features with a high degree of availability, priority, pre-emption, resilience, security, and wide coverage.
When off duty, professionals use smart devices and they are keen to use them on duty as well. They are ready to adopt broadband capabilities in their daily work as well. Apps are easy and straightforward to use - almost everyone knows how to use smart apps.
Professionals are increasingly using video, images and other data in their duties. It has become clear that this information needs to be integrated in their operational communications. The way to achieve this is through an advanced, smart PTT service.
MNOs are in key position to enable the next-generation, 3GPP compliant broadband services that enterprises and the public sector need. And these customers will welcome a one-stop-shop approach.
Smart MNOs will gain new business opportunities when they offer a mission-critical service that meets the following requirements:
Does the list of requirements sound like a tall order?
Perhaps, but Tactilon Agnet from Airbus ticks all the boxes. It is fully compatible with LTE and future-proof for 4G/5G as well.
With Tactilon Agnet from Airbus, a MNO can offer the necessary cloud based, smart mission-critical services which deliver far more than push-to-talk to the public sector and enterprise users.
The MNO does not need different teams, new know-how or changes in cost structures to offer Tactilon Agnet to its customers.
Tactilon Agnet can run in any kind of smart device: smartphone, tablet, or desktop computer.
MNOs can choose how to deploy mission-critical communication services (MCS). The best option depends on the Service Level Agreements between the MNO and their enterprise and public sector customers, and using Tactilon Agnet, MNOs have the choice of the best option.
Would you like to offer mission-critical services to businesses and public safety organizations? Perhaps you need more information on their special needs? And how Tactilon Agnet can help you win these customers?
Book an exclusive demo with a Tactilon Agnet expert - it's free! Your questions will be answered and you will see how Tactilon Agnet can deliver what you and your new customers will need.